If you want your training events to generate a higher return on investment (ROI), then you will need to overcome these five major drawbacks:
Delegates are fearful of putting their head above the parapet at the start because they don't want
to appear foolish to their peers. They fear exposing their weaknesses for others to see, even though they are there because they have challenges they want to resolve. They may be fearful of contributing because their boss is in the room, or because whatever they say may be fed back to those in charge. Many delegates are fearful of the consequences and don't have the courage to really explore their difficulties. In our experience of conducting private coaching sessions as part of the training intervention, we find delegates will usually open up with the real difficulties they face, and sometimes very emotionally.
The delegate is exposed to lots of information in a short amount of time, or the training may be conducted over 2 or more consecutive days. Sponsors wanting better perceived value for money often want too much ground to be covered over the time available, and some training companies look to provide value by covering lots of ground too. The reality is delegates can't hold onto the information. 'Less is more' is a truism here.
When we were at school or college, we were used to sitting there and listening to the knowledge being imparted. But ask a person to change the way they conduct their day to day activity by putting them in a training room and expecting them to listen and think for prolonged periods, and they will become tired very quickly. To avoid this, designing programmes that are more practical, interactive and timely, is vital.
Day Job and Other Distractions
Delegates may have meetings booked which they have to attend, or have other difficulties that they can't delegate beforehand, and so are often distracted during the training event. Mobile phones are a regular distraction nowadays, with no clear instruction as to their use in work. Set the standards before the event to ensure learning is the priority.
No Learning Accountability
If the measure of return on your investment is the increased efficiency and effectiveness of delegates after the training has been concluded, most delegates are not under any obligation to prove they have put into practice anything they have learnt. The management saying "You won't get what you expect, you will get what you inspect" holds true here. So discuss with us what you want to measure and how we help.
For more ways to overcome the above challenges and to improving your training ROI, call us and we will share our ideas with you.