Key Account Management
Dos and don'ts when working remotely
Staying in contact with your key accounts in these times might feel like imposition as people struggle to find a way forward and their focus is keeping their businesses alive. The key to this is what is key account management all about. Uncovering opportunities to help your client by adding real value to what they do.
This webinar will help you with the thinking and action stages – the WHY should you, WHAT should you do and HOW to do it when you only have a phone, email or Skype/Zoom at your disposal.
There’s a 3-stage process and it’s vital you get these stages in the right order:
■ Why should you be in contact with your key accounts?
■ What should you be saying?
■ How to do this using technology at your disposal
We will also discuss some of the pitfalls of the above and how to overcome them.